Page 37 - Introduction To Investment Management
P. 37

2.3.2  The reasons for IPO
                     There are two methods which you can apply for an IPO, either through application forms

                     (at  issuing  houses,  stockbroking  companies  and  financial  institutions)  or  through  an

                     Electronic Share Application (ESA) that allows applications via ATMs. Most of corporations
                     or businesses chose to ‘go public’ by issuing Initial Public Offering as: -


                       i.   Alternative source of financing
                            An alternative financing option from conventional bank loans, which are costly
                            and require fixed terms of repayment.

                       ii.   Ability to grow
                            Growth opportunities with new capital outlay generated from issuing common
                            stock.

                      iii.   Enhance image and status of company

                            Preference often given to listed companies in awarding major projects as they are
                            generally  viewed  to  be  more  stable  and  financially  viable  than  privately  held
                            companies.

                      iv.   Enhanced Liquidity
                            Liquidity of securities greatly enhanced since quoted securities are easily tradable
                            and  potentially  trades  at premium.  Quoted  securities  tend  to  be  accepted  by
                            lenders as collateral.

                       v.   Ability to attract and retain quality employees
                            Companies can attract and retain quality staff and professionals.

                     Table 2.5:  The IPOs in Bursa Malaysia in year 2012

                     NAME OF COMPANY    OFFER    ISSUE     NO OF SHARES           LISTING    DATE OF
                     (Stock Code / Stock   PERIOD   PRICE                         SOUGHT    LISTING

                     Short Name)                 (Per
                                        Opening            Public   Offer   Private
                                                 Ordinary
                                                           Issue   For   Placement
                                                 Share)
                                                           (Mil)   Sale   (Mil)
                                                                  (Mil)

                     Astro Malaysia     21-09-12   RM 3.00                        Main      19-10-
                     Holdings Berhad                              -     -         Market    2012
                     - Retail Offering                     259.8   1,044          (Trading /
                     - Institutional Offering                                     Services)
                     (6399/ASTRO)                          214.4







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