Page 103 - EBOOK DPM 10013 POM-FINAL 25.10.2021
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8.2.3 The objective to remind
Definition of remind
: to put in mind of something: cause to remember
to make someone think of something they have forgotten or might have forgotten
Table 8.2:The objective to remind
Reminding customers that they
may require the product in the
near future
Reminding consumer where to
TO REMIND Keeping it in customer’s mind
buy it
during off seasons
Keeping it in the forefront of
people's minds
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